Simple pricing
Start free. Upgrade when your drops take off.
Free
$0/month
- 1 active drop
- 50 DMs / month
- DropTh.is branding
- Basic analytics
Pro
Popular$19/month
- Unlimited drops
- 2,000 DMs / month
- No branding
- Advanced analytics
Start free. Upgrade when your drops take off.
$0/month
$19/month
An Instagram Professional (Business or Creator) account. Connect it in 30 seconds, create your first drop, and you're live.
When someone comments your chosen keyword on a post, our system detects it via the Instagram API and sends them a pre-written DM with your link — instantly and automatically.
Each automated direct message sent to a commenter counts as one DM. If the same person comments your keyword multiple times, they only receive one DM per post.
Yes — drops work on every Instagram post format. Set your keyword once and it applies to any post where someone comments it.
Your drops pause until the next billing cycle. No overage charges. You can upgrade to Pro anytime to unlock 2,000 DMs per month.
Yes. Cancel your Pro subscription anytime from your dashboard. You'll keep Pro access until the end of your current billing period.
Yes. DropTh.is uses the official Instagram Graph API and Messenger API. We don't scrape, use unofficial methods, or violate Meta's platform policies.
We don't offer refunds, but you can try the Free plan first to make sure DropTh.is works for you before upgrading.